Communicating for conservation : a communication toolkit for Caribbean civil society organisations working in biodiversity conservation

Abstract

This toolkit was developed to provide your organisation with a guide that will help you to develop a strategic approach to building the critical knowledge, attitudes and behaviors (abbreviated as KAB) among the public and policy makers, as you undertake positive action in biodiversity conservation. The toolkit provides you with various options to build your voice in advocacy, to address key decision makers and to influence policy. You can use both the products of your work and current scientific information to promote action which supports international commitments and local priorities for biodiversity. In this way, you will be better equipped to take on your role as facilitators, mobilisers and change agents in your own country.